THE FACE SHOP YEHWADAM Pure Brightening Series

August 08, 2017

Hydration is important indeed but do you know harsh environmental factors like pollution and bad weather can leaving your complexion looking dull? To get to work on minimizing the appearance of dull tired skin, we have to make some changes to our beauty regimen in an effort to reveal a brighter-looking complexion, that’s where the THE FACE SHOP YEHWADAM Pure Brightening skincare line comes in. 
YEHWADAM (蘂花譚) collection is THE FACE SHOP's Korean traditional anti ageing care line that contains Korean traditional herbs and flower extracts, inspired by the traditional Korean women's beauty secrets that handed down from one generation to another. Well~ it is not a new skincare line as i blogged about YEHWADAM revitalising anti-aging series before, this round THE FACE SHOP is introducing YEHWADAM Pure Brightening specifically developed to reveal skin’s brightness and radiance, leaving skin visibly brighter by improving appearance of pigmentations, dark spots, and dull skin tone.
It’s formulated with ‘Chil-baek-seol-yun-dan Complex’ is a special brightening formula consisting of 7 brightening and pristine traditional herbs harvested in Korean soil includes : 
Pearl, White Ginseng, Peony, Cnidium Officinale, Honeysuckle, Poria Cocos and Atractylodes Macrocephala

The special part is these all 7 brightening traditional herbs are processed using ‘baek-ja’ method which boiling the natural ingredients in pure water for a long period of time in order to eliminates toxins that could irritate the body which resulting in the traditional herbs that are mild to the skin. 
If you have the problems as below, this series of products might help you. =)
※Women who wants to treat dark spots and pigmentation
※Women with dull skin tone and uneven skin as a result of skin ageing
※Women who loves brightening product that comes with anti-ageing formula
※Women who adores whitening product that do not dry up their skin 

Yehwadam Pure Brightening herbal line comes with complete skincare essential from toner, serum, emulsion and cream.
     | Step 1 |    
YEHWADAM Pure Brightening Toner      RM149.90 (155ml)
A soft, intense moisturizing, brightening and anti-ageing toner.
     | Benefits |      
● Brightens the look of uneven and dull skin tone.
● Creates a moisture layer to leave a healthy glowing skin.
     | Texture |      
The light and fresh texture is similar to water, but a little thicker. It allows toner to glide and absorb into skin gently and softly. 
     | Step 2 |    
YEHWADAM Pure Brightening Serum     RM239.90 (45ml)
It is a must-buy product in YEHWADAM Pure Brightening series! It is a luminous and fresh brightening serum with anti-aging formula.
     | Benefits |      
● Instantly reveals skin's natural glow and brighteness, reduces the appearance of dark spots and pigmentation.
● Contains lamellar, which is a moisturizing ingredient that has a similar structure as skin, replenishes skin with intense and lasting moisturizing effect.
     | Texture |      
Unlike to other serum, it is non-sticky and non-greasy, gently absorbs into skin, leaving a fresh finish.
I love this because it is real great for instantly boosting my skin’s radiance for a dewy, glowing skin look. The non-greasy and non-sticky serum definitely is a great choice for people who suffer from oily skin problems.What more could you ask for?
     | Step 3 |    
YEHWADAM Pure Brightening Emulsion    RM149.90 (140ml)
A brightening and anti-aging emulsion infused with intense moisture softly absorbs deep into skin.
     | Benefits |      
● Brighten dull skin tone and to reduce appearance of dark spots, leaving skin illuminated, radiant with a glow.
● Creates a protective layer similar to skin structure which prevents moisture loss while infusing skin with anti aging ingredients.
     | Texture |      
Soft and silky, lightweight.
     | Step 4 |    
YEHWADAM Pure Brightening Cream    RM239.90 (50ml)
Last step, complete the anti-ageing and brightening regimen with this creamy, highly concentrated brightening cream. 
     | Benefits |      
● Instantly boosts skin’s radiance, reduces the appearance of age spots and pigmentation with anti-aging formula.
● Creates a silky protective layer to skin that smoothes out rough surfaces which promotes instant brightening effect.
● Moisturising. 
     | Texture |      
Considered as lightweight face cream, leaving my skin feeling soft but not greasy or sticky. Glides onto the skin softly as the creamy soft texture absorbs into the skin.
I tried all of this Yehwadam Pure Brightening products for more than a week, it is actually not a long enough period for a beauty product review but I'm satisfied with this series as i can get the visible result after a few days, improve vitality for soft skin texture and bright complexion. Especially love its lightweight texture, we are really need to keep our skin bright and fresh in humid climates! Every product has a pleasant mild flora scent. 
Yehwadam Pure Brightening series in concentrated form gives skin that extra boost while enhancing skin brightening to a superior level. It is no longer a secret, so what are you waiting for?

THE FACE SHOP YEHWADAM Pure Brightening skincare series is available at all THE FACE SHOP outlets and online store.
For more information and the latest updates, please check out the website as below:

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